Firehouse Subs Is Coming to Australia – Here’s Why Americans Are Feeling Jealous!
Get ready, Aussie food lovers, because the famous American sub chain Firehouse Subs is finally coming to Australia with more than 165 outlets!
Many Aussies are already excited about this launch. One Aussie shared on Reddit:
“In Australia, we barely have any good fast food chains besides KFC and Hungry Jack’s. I like Taco Bell, but most people don’t for some reason. Thankfully, we can now enjoy some authentic American subs and sandwiches at Firehouse Subs!”
First Branch to Open in Queensland
The first Firehouse Subs branch will open in Southeast Queensland in the last quarter of 2025. This launch is happening with the help of Retail Food Group (RFG), the same food group behind Aussie favorites like Donut King, Brumby’s Bakery, Gloria Jean’s, and Crust Pizza.
How Are Aussies Reacting to This Launch?
Australians are reacting positively to this news. Here’s what some had to say:
“This is fantastic news! I had the chance to try Firehouse Subs when I was in the U.S. last summer. Looking forward to having their unique flavors here in my own country!”
“Exciting to hear that Firehouse Subs is expanding to Australia! I’ve never had the chance to try Firehouse Subs, but I’ve heard a lot about their commitment to quality ingredients and bold flavors. It will be a great addition to our dining options.”
“Firehouse Subs entering the Australian market is a great development. So far, we don’t have any authentic sub options here in Melbourne. Can’t wait to have an authentic American sub in my hand!”
“This is exciting news for all Australian sandwich lovers! Firehouse Subs has built a strong reputation internationally, and I’m eager to experience their delicious, authentic sandwiches here in Australia.”
“It’s great to see a famous U.S. brand like Firehouse Subs making its way to Australia. Their unique approach to sandwiches is something we’ve always missed here.”
Why Might Americans Be Feeling Jealous?
While Firehouse Subs continues to expand internationally, many U.S. locations—such as Hawaii, Vermont, Delaware, Connecticut, and the U.S. Virgin Islands—are still waiting for a Firehouse Subs to open near them.
Because of this, some U.S. fans have taken to social media to ask why new branches are popping up overseas instead of in areas of the U.S. that still don’t have a Firehouse Subs.
Massive Job Opportunities & a $1.7B Australian Sandwich Market
The Australian sandwich market is worth $1.7 billion USD, and Firehouse Subs is ready to claim its share. This launch of 165 locations also means thousands of new job opportunities in construction, supply chain, restaurant operations, and corporate roles. Sources say Retail Food Group (RFG) is planning to open 15 company-owned outlets by 2028 in Australia and will roll out franchise opportunities in 2027.
What’s Your Take on Firehouse Subs’ Global Expansion?
With this announcement of 165 locations, Firehouse Subs is set to become Australia’s hottest new food sensation. Will it dominate the sandwich scene in Australia? We’ll have to wait a few years to find out!
